E-commerce aggregators have been in the business press lately. Aggregators are the firms that roll up e-commerce businesses and have been buying e-commerce brands right and left for the last couple years. Well, they've been in the headlines because of trouble at one of the biggest aggregators, Thrasio. So I wanted to bring on someone with his finger on the pulse of e-commerce business acquisition, and the obvious choice was Joe Valley, a partner at Quiet Light. Quiet Light is the well-regarded broker of e-commerce and other digital businesses. In this conversation you're going to get a look back and a look forward at the market for e-commerce businesses. The white-hot market for them is cooling, so if you're interested in the category, good opportunities may become available in the months ahead. Also, I'm doing kind of a twofer on e-commerce. Tomorrow I'll be publishing an interview with Alex Michael, who acquired an FBA business just a few months ago. So today's interview with Joe is a look at the e-commerce market and tomorrow's with Alex is the story of a first-time e-commerce business buyer and how it's going for him. (Hint: going awesome.) One other thing: I want to plug Joe's own podcast, the Quiet Light Pod. Tons of valuable episodes for those of us interested in digital business, and e-commerce in particular. Joe is a great podcast host and turns out a great podcast guest as well, as you're about to hear in this deep dive into the market for e-commerce businesses. Enjoy.

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