Buy Vs Build (Business Leadership Coaching)

searcher profile

July 12, 2023

by a searcher from University of Pennsylvania - The Wharton School in San Francisco, CA, USA

Looking at a coaching company with manageable owner dependency.

Have reviewed BVR https://www.searchfunder.com/bvr/sector/166 and Ibis https://www.searchfunder.com/ibisworld/report/21701. Also received some good DD advice in previous post here: https://www.searchfunder.com/post/business-consulting-and-executive-education-due-diligence

For those in the space, what are your thoughts on buy Vs build for coaching companies? Is it possible to become certified and scale up relatively quickly without the previous brand and book of Business or is this really valuable and worth the costs of buying versus building?

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Reply by a searcher
from Liberty University in Rochester, NY, USA
If it is owner dependent then mainly build vs. buy. If they have scaled the business to a point where there is a clear transformation path that is delivered by anyone on the coaching staff then there is potential to buy.
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Reply by a searcher
from Harvard University in Miami, FL, USA
Does this person actively coach, how many coaches are on their staff? are there contracts in place? Not worth buying a book of business unless there is demonstrable IP in a niche space IMO.
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