Hi everyone!
Hope you are having a wonderful week! I have a quick question around follow-ups. How many follow-ups you do in what time-frame and are you changing the email? sending exactly the same one? what works best any experience welcomed!
Thank you!
Cold outreach - follow-ups
by a searcher from Columbia University - Columbia Business School
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If I get a warm intro, I usually only do 1 email + 1 follow up if needed. Again, people get busy sometimes but you don't want to be annoying.
For cold outreach to a business owner, it all depends on the size of the business, your approach, etc. Don't be afraid to be persistent here, but you probably have to get creative and try a few mediums to avoid looking like a pest.