Content Funnel for Search Through Personal Brand?

Has anyone used a personal brand to assist in their search? Eg, building your own personal brand through making content, posting on socials, or running ads from your own personal brand which brings you warm leads? I have a small following on Linkedin and I am planning on building my personal brand more (Think 26 year old founder building his commercial cleaning company and growing through acquisition) and a big focus with this for me is building my brand through my company and not on becoming an influencer/providing edutainment. The goal is to build a personal brand, expand my network for our search, and also, build our company brand for prospecting. Does anyone have experience here/guidance? I am new to this and need all the help I can get. For reference, here is a post I am debating on posting: Video: https://drive.google.com/file/d/1yGqOdMf4cWLlE-Hmr0AUHLvd2flzzYLT/view?usp=drive_link "What does a day in the life of a 26-year-old commercial cleaning business owner in San Diego look like? I recorded one using the Meta /Ray-Ban smart glasses (Headliner Low Bridge Transition Lens Model) Some highlights: 1. Built out a M&A CRM I am actively looking to acquire another commercial cleaning company in###-###-#### Ideally in California or Colorado). I am targeting companies doing $5M to $10M in annual recurring revenue, and especially those with sticky accounts, clean books, and a great team. To make this process more organized, I grabbed hundreds of leads of cleaning business owners from Apollo.ai, pulling names, emails, phone numbers, websites, and LinkedIn. I’m currently in the process of reaching out directly to these owners and building relationships, whether they’re looking to sell now or not. Right now, we’re managing everything in Google Sheets since our current lead pool is relatively small—but if you’re scaling beyond that, I’d recommend GoHighLevel.ca or HubSpot. We’ve used both at Big League Clean. 2. Iterated Big League Clean mass outreach systems We’re using Smartlead for cold email, and filter info into redacted As @Alex Hormozi says, it’s a volume game. The goal is simple: open the door for real conversations. (Shoot me a DM if you want to hear the other tactics we're using, happy to help) 3. Networked and met people. I try to meet 2–3 new people a week who are taking/want to take/have taken the path I am looking to take—investors, business owners, operators, and private equity. It only takes one person to change everything. 4. Ate a sandwich from Rubicon Deli $16. Size of a football. High quality. Good people. I’m a sucker for businesses doing things right - check them out if you’re in San Diego."