Crumbl Cookie Locations in SoCal

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by a searcher from Biola University
in North Tustin, CA, USA

2yrs ago

Crumbl Cookie Locations in SoCal

Not sure how many of you know the Crumbl cookie brand but it has really blown up in past few years and is apparently in 49 states now. Loopnet is advertising a pretty amazing opportunity to own five franchise locations in Orange County, of which it appears they will be the last in the area.

redacted

I live within 20 minutes of all the locations so if there is anyone out there who is interested in partnering on it, I can keep an eye on them.

1 Like

604 Views

reply by a searcher 2yrs ago
from University of Utah in Irvine, CA, USA

Thanks, ^redacted‌. I agree with ^redacted‌ and ^redacted‌. The brand used to be hot but it seems to be tanking from many angles. I was 5 years at GE Franchise Finance and we wouldn’t have touched a new, fast-growing brand like this.

In franchise, you want a great brand that has been around a long time with a bunch of units. Then be sure to acquire at least 5 units that are already built with stable cash flow and rents under 8%. Happy hunting!

reply by a searcher 2yrs ago
from University of Florida in Atlanta, GA, USA

The franchise wolf tweet is what I had in mind. They'll probably do OK but not astronomical. Just make sure you're considering realistic growth, not astronomical and structure it as such if the owner wants to value based on astronomical numbers.