Effective Email Outreach Tools?

February 13, 2022
by a searcher in Catonsville, MD, USA
Once a company target has been identified, what tools are people using for effective email outreach to owners? I am aware of LinkedIn navigator and LinkedIn connection invite requests. What other tools are people using effectively to get an owner’s attention?
from Western Michigan University in Grand Rapids, MI, USA
If you have a small list of specific targets, something that is more personalized and stands apart for the myriad of messages is more effective. Even something as simple as a hand written letter (when was the last itme you received one of those?) is something that can get their attention.
With a smaller, targeted list, you need to put in more time or resources because you need to hit a higher response rate than if you have huge list.
from The Johns Hopkins University in Alexandria, VA 22307, USA