EOS Implementation, Quarterly Planning and Setting Revenue Objectives | The Intentional Owner
Sam Rosati and Kaustubh Deo discuss quarterly planning, team structure, and financial transparency on The Intentional Owner. Kaustubh is preparing for Blooma's first multi-person quarterly planning session, bringing together functional leaders who previously weren't involved in strategic projects. Sam shares how PSG has implemented EOS across multiple locations, including full-day quarterly sessions and weekly level 10 meetings. The conversation explores when to share P&L data with leadership teams, how to balance special projects with revenue objectives, and why small business financials can be too noisy for monthly reviews.
They discuss:
• How PSG structures quarterly planning sessions, from taking stock through identifying 30 to 40 issues and prioritizing five to seven as quarterly rocks
• Why connecting special projects to measurable KPIs helps leadership teams understand their impact on the broader business
• Managing seasonality by timing operational improvements for slow periods while relationship-building happens year-round
• The trade-offs between staffing up aggressively during peak season versus artificially throttling growth to maintain team stability
This episode offers practical frameworks for owners managing seasonal businesses who want to involve their teams in strategic planning without overwhelming them with financial noise.
Topics:
00:00 - Intro
01:24 - Q4 planning and quarterly rocks
02:20 - Implementing EOS across multiple locations
04:56 - Breaking down strategy into weekly goals
06:32 - Building a leadership team at Blooma
11:56 - Planning the offsite agenda
14:15 - P&L visibility for the team
15:15 - Managing noisy small business financials
16:01 - The quarterly planning structure
19:51 - Issue identification and prioritization
27:22 - Planning around seasonal business cycles
33:13 - Special projects in slow seasons
35:33 - Revenue as an output versus input
38:36 - Reacting to slow quarters
42:15 - Sales cycles and seasonal timing
47:36 - Managing growth and staffing seasonally
Speaker Profiles:
Sam Rosati
LinkedIn — / sam-rosati-68787a8
Twitter / X — redacted
Website — redacted
Kaustubh Deo
LinkedIn — / kaustubh-deo
Twitter / X — redacted
Substack - redacted...