Experience in marketing for SNF and Senior communities - up for a talk?

February 10, 2025
by a searcher from University of California, Berkeley - Haas School of Business in Redwood City, CA, USA
Hi, A friend of mine (ex-founder of a $100M+ rev company) is conducting research on Sales & Marketing efforts for Skilled Nursing Homes and Senior Residential communities. He is particularly interested in understanding the unique challenges associated with selling and marketing to seniors and older adults.
Would anybody be up for a 45min Zoom call with him, He is happy to also share what he has learnt so far on the topic talking to other experts in the space. Pls leave a comment below, and I'll ask him to reach out to you.
from Baylor University in Hampton, VA, USA
You definitely need to dive deeper and develop a better understanding of the space. Go look at what daycares and childcare markets are doing. This is same concept but instead of###-###-#### somethings you're targeting###-###-#### somethings who are now caring for aging and infirm parents.
in Portland, OR, USA