Has anyone used Axial to source deals?

May 16, 2019

by a searcher from Duke University - The Fuqua School of Business in Chicago, IL, USA

We had conversation with one of their sales folks yesterday (www.axial.net). The pricing info we received is below. Seems pricey, but I'm curious if other searchers / buyers have had experience with them.

Pricing:
- 1% success fee
- $1k initial account funding (goes towards your first 20 sourced deals)
- Pay-as-you-go at $100 per-deal thereafter, or option to re-fund at one of the following: $2k for 40 deals ($50/deal) $5k for 125 deals ($40/deal) $7.5k for uncapped deal flow

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Reply by a searcher
from George Mason University in McLean, VA, USA

So even though I found most of my CIMs on bizbuysell, as well as the business that I am under LOI, I have also been using Mergent Intellect to source information on existing established businesses. My local library has a free subscription to the business database. In it you can look up businesses by basically any metric, and it includes the business website. I have been using this database to do a pseudo Porter's five forces on the local market and its competition. Whether you use it to do outreach or marketing or whatever, this database is priceless and free!

Reply by a searcher
from Harvard University in San Diego, CA, USA

I had a similar call with them after seeing your post. One note that was a dealkiller for me: the lowest level of granularity of geographic filter criteria that you are able to specify is at the state level - so they will send you (and charge you for) deals that meet your criteria from anywhere in the state(s) you specify. For someone looking for an acquisition in a specific geography (e.g., if you aren't looking to move for it), this may not be a good fit if you live in a larger state - but it could work great in Rhode Island or Delaware!

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