When you look at a deal, do you have a defined, repeatable process for turning information into a decision? Or are you relying on intuition after reviewing the material? Most buyers aren’t short on information — CIMs, financials, diligence, calls, advisor input. That’s not the problem. The real question is: how do you process it? In practice, it’s a pipeline: Information → Interpretation → Judgment → Decision → Action What’s signal vs. noise? Where’s the real risk? What’s missing? What would change the structure — or kill the deal? Some teams have a repeatable way to answer these. Others rely on experience and instinct. Intuition can work, but IT DOESN'T SCALE. If decision quality depends on one person, that’s key-person risk. Judgment is the centerpiece — where deals are actually won or lost. So I’m curious: are you running a method that produces sound judgment … or relying on instinct and calling it a method?