How to be outstanding at proprietary outreach?

Hi!

We all kind of know about the common ways of proprietary cold outreach sequences.

- Gather Data
- Create Funnel
- Create Sequence (email+Linkedin)
- A sprinkle of cold calling

and thats about it. That's what most of our clients do.

But what about sending an actual handwritten letter or gift box?
Example, if you see online that the prospect is into basketball, send him a basketball with a letter.
Or what about showing up in person at the prospects office.
The old-school way but also a bit creepy. Why not?

Or a combination of all of the above.

Happy to share thoughts and experiences!