Intro To ETA and M&A: How Do You Come Correct When Approaching Business Owners & Lenders?

May 09, 2025
by a professional from Northwestern University - Kellogg School of Management in Chicago, IL, USA
This session is a must if you're thinking about buying a business, raising capital, or opening a conversation with a seller - and want to avoid coming in hot or getting ghosted.
You’ll learn:
- How to build credibility in the first 5 minutes
- What sellers and lenders really want to hear
- Mistakes that kill deals early
- How to lead with clarity, not complexity
👉 Register here: https://forms.gle/63cUPiDtZTDpD6qL8