Long-Tail Business Sales Strategy: How ETA Buyers and Sellers Win Together

April 30, 2025
by a professional from James Madison University in Washington, DC, USA
Buying or selling a small business? There's a smarter way.
Operate → Trust → Buy
Date: May 28, 2025.
Time: 2:00 P.M. EST
Register here:
https://us06web.zoom.us/webinar/register/###-###-#### /WN_Quh-S6zHQMuc_xrTxdzA4g
Learn how the "Long-Tail Business Sales Strategy" helps sellers plan smoother exits and buyers make smarter purchases. By working inside the business first, future owners build trust, find risks early, and set up better deals.
What we'll cover:
How embedding ETA buyers as Chief of Staffs benefits everyone
How to build trust and uncover risks early
Why operating first leads to faster, safer sales
See you then!,
Patrick O'Connell
oconnelladvisorygroup.com
from London Business School in Johannesburg, South Africa