Longstanding Confectionery Manufacturer in the Eastern EU

May 20, 2025
by an intermediary from University of Zürich in Zürich, Switzerland
The Initial Platform
● Brand architecture: Mainstream brands in the home market + premium brand with export
● Reach: 40+ international markets
● Production: Low-cost, high-capacity setup in the Eastern EU
● Ownership: Privately held (family holding)
● Efficient cost base (competitive labor cost)
● Ideal manufacturing platform for a buy & build strategy across Europe
● High brand recognition in the home market & solid export business
● Room to premiumize and diversify formats
The Plan: The Sprezzatura Company
We are building the world’s 1st future-proof confectionery conglomerate:
● Initial focus: Revitalizing heritage brands and evolving the acquired platform towards more elevated indulgence offerings and new customer segments
● Selectively acquire challenger brands and scale them efficiently through the platform’s manufacturing and distribution infrastructure
● Position The Sprezzatura Company as the world's only confectionery conglomerate that truly keeps up with shifting consumer preferences
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from University of Southern California in Los Angeles, CA, USA