Nobody has to sell a dead AC in August.
Every time I've widened my lens, someone has called me a little crazy. Petrochemicals, the internet, health plans, transportation, real estate. Looking outside my lane is how I've always found the next opportunity. So alongside healthcare, I'm now looking at HVAC, plumbing and electrical. The jump is smaller than it looks. A senior managing diabetes already needs a doctor. A homeowner with a dead AC in August already needs a tech. Nobody has to sell the need. The business is earning the choice, and keeping it. What carries over: • A maintenance plan is a patient panel: enrolled, recurring, won or lost on retention. • Prevention beats emergency, whether it's ER visits or no-cool calls. • Ranking patients by risk is ranking homes by equipment age. Both tell you next year's work. • Medicare star ratings become Google reviews. • The product is people, and the good ones are scarce in both. I was never the physician, and I won't be the technician. The job is to build a place where the best ones want to work and customers want to come back. The differences are real: who pays, how it's licensed, how it's sold. But every new company brings differences, even within the same industry. Learning them is the job, not the obstacle. redactedIf you're weighing a change and someone calls it crazy, that's not a reason to stop.