redactedIt isn't. AI is a layer that sits across a working system, making each part faster, sharper, or cheaper. If the underlying system is broken, AI just helps it fail faster. What AI can't do: - Decide who you sell to - Decide what your business stands for - Decide whether a story is true to your brand Those are human calls. Hand them to AI and you'll generate leads that don't convert, because the strategy underneath is generic. The human in the loop isn't optional. It's the part that makes the leads worth having. 🔗 to the full article: redacted