Searchers - How are you engaging potential investors pre-LOI?

August 07, 2024
by an investor from Washington University in St. Louis - Olin Business School in Ashburn, VA, USA
Post-LOI you are on the clock to get the deal done. The best prep work is done pre-LOI when it comes to potential investors. How have you been keeping them in the loop? Regular email updates? Phone calls or texts? F2F meetings? Nothing until you have terms?
I am talking about LP equity investors. Not partners, key advisers, or someone may sign a personal guarantee on a loan.
from New York University in New York, NY, USA
in Chicago, IL, USA
An investment thesis and a one sheeter are good follow up.