The lost Trucking Company

searcher profile

January 03, 2025

by a searcher from California State Polytechnic University - Pomona in Los Angeles, CA, USA

Ever had a deal haunt you because you hesitated? Tell you about the $3.5M trucking company I missed out on—and the lessons it taught me.

I was recently looking at a trucking company that provides same-day courier services in Southern California.

The deal first came to market 8 months ago, and I passed on it. But something about it stayed with me. I revisited it a month ago, but by the time I got back, it was too late—it was already under contract.


Here’s the breakdown of the deal:

The Numbers

• Established: 1988(checks more that 8 years of being established)

• Listing Price: $3,500,000

• Services: Same-day courier, refrigerated transport, legal courier, medical delivery, cargo logistics.

• Team: 25+ employees, 10–15 contractors

• Fleet: 8 company-owned vehicles (16-foot refrigerated box truck + cargo vans).

• Revenue (2023): $3,076,858

• Cash Flow (SDE): $801,566

• EBITDA: $701,566

• Margins: Consistent profitability with discretionary earnings exceeding 25%.


Where I Hesitated

When I first saw this deal, I thought, “I know trucking, but do I understand the nuances of same-day delivery?” So, I did what I should’ve done earlier: called industry experts.

Here’s what they told me to look out for:

1. Customer Mix & Pricing Power:

• Are margins this high because of pricing power or poor cost representation?

2. Depreciation Mystery:

• No depreciation listed? That means the fleet might be old or they didn’t account for it properly.

3. Add-Backs:

• Every deal has them, but not all will pass the lender’s scrutiny.

4. Real Estate Situation:

• Does the business own or lease its location? Do pickup/delivery logistics depend on it in the long term?

5. Third-Party Driver Contracts:

• Are there set rates for pickups/deliveries, or is pricing negotiated per transaction?

6. Revenue Breakdown:

• What’s the split between on-demand, courier, and scheduled services? How much revenue is recurring?

-What is the cost per delivery

-How optimized are the routes?

7. Fleet & Expansion Readiness:

• Are capital investments needed soon? Can the fleet/staff support growth?

What I Offered

Based on my analysis and due diligence, I structured the following offer:

• Purchase Price: $2,000,000

• Structure:

• $1,800,000 upfront at closing (90%)

• $200,000 seller note (10%) at 6% interest, payable over 10 years with the first 2 years on full standby (no payments).

The offer was rejected—the business was already under contract.

The Lessons I Learned

1. Don’t Wait:

• If you’re interested, submit an offer early. Dig deeper after you’ve locked in exclusivity.

2. Ask Experts:

• Industry experts can quickly uncover risks and opportunities you might miss.

3. Be Ready to Walk Away:

• Even with a great deal, if the numbers don’t work, stick to your offer.



I missed this deal, but the experience sharpened my diligence process and taught me invaluable lessons.



Have you ever let a deal slip through your fingers? What did you learn from it? Drop your lessons in the comments! or Just Give some Advice!


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commentor profile
Reply by a searcher
from INSEAD in San Francisco, CA, USA
Why was your offer so low compared to the listing? A 2.5x vs. 4.3x SDE gap is huge—were they wildly overpriced, did you just not understand the business, or was it something else? I wonder if the seller would have even considered your offer regardless.

One mistake I’ve made is pricing in all my uncertainty instead of making the seller put their money where their mouth is. E.g., instead of discounting upfront, offer full price...but as an earn out.

Also, my experience has been that a lowball offers work best when they’re clean. Adding in the 10 year seller note kind of makes it the worst of both worlds.
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Reply by a searcher
from Massachusetts Institute of Technology in Auckland, New Zealand
wake up and see this post.☺️ Very proud of you. The lessons learned here you wrote were gold. In case no one has told you today: you are doing good, that was a lesson only and you will encounter a much better deal very soon. Sending sunshine and everything from NZ. 🤓
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