redactedWe has them Our last couple of Weekly Thoughts have contained a few typos. Our immediate reaction? Ugh. So annoying. We hate them, mostly because we often notice them as soon as we hit Send. Life is like that sometimes. And then, inevitably, the emails come. We have some eagle-eyed readers. We thank them for their service. The reality is that Weekly Thoughts is a never-ending side project. There is no “team.” Yes, there is a commercial aspect to sending out a newsletter, but we’ve been writing an article almost every week for over a decade simply because we enjoy it. It’s a creative endeavour, and we appreciate the opportunity to express ourselves through the written word. Creativity needs structure. Without a process, output becomes inconsistent. Ideally, we’d write Weekly Thoughts on Wednesday. On Thursday, the ideas would marinate. Friday we’d tweak the content and do a final edit. But sometimes life isn’t ideal. Recently, we’ve been juggling work, travel, and family commitments. Several weeks this July, we did manage to put together a draft by Wednesday, which, honestly, felt like a minor miracle. But then the next round of editorial work didn’t happen until pretty late Friday night. By then, we were tired and checked the final draft on our mobile phone. It looked fine. We hit Send, released our typos out into the world, and went to sleep. So, what can we learn? One silver lining is that at the very least, our typos let readers know our content is not AI-generated. Every Weekly Thoughts article begins with a human sitting down each week and attempting to put thoughts into words. Typos are human, and on some level, we’ve resigned ourselves to the fact that they’re part of our charm. After all, Chenmark is a very human enterprise. So at least we’re on brand? But there’s a more important lesson. Corners get cut when schedules get mixed up, when processes break down, and when people just want to go to sleep. Yes, we’re human. But we also could have opened the laptop for one final scrub. We didn’t. And our work could have been better. In isolation, it probably doesn’t matter. A perfectly edited Weekly Thoughts isn’t saving lives. Readers probably get the gist of our message, typos or not. But small mistakes remind us that quality rarely happens by accident. Whether it’s writing a newsletter, serving customers, or operating a business, consistent quality is usually the byproduct of consistent processes. Disrupt the process, and quality eventually follows. Thankfully, one of our core values is to Chase Better. Typos aren’t a crisis, but they’re a useful reminder that there is always room to improve. And fortunately, each week is a new opportunity to put our best content out to our readers. Guess we’ll see how we doo… Have a great week, Your Chenmark Team Subscribe to Weekly Thoughts Also, we’re hiring.