This session gives first-time buyers a practical, easy-to-understand walkthrough of the Quality of Earnings process. We’ll break down what a QoE is, why it matters, and how to evaluate whether a business truly earns what the seller claims. Using examples from real small business deals, we’ll cover adjusted EBITDA, add-backs, revenue verification, margin analysis, working capital, and the red flags that most often impact valuation and negotiation. Register: redacted What You’ll Learn: - What a QoE actually tells you and why it protects buyers - How adjusted EBITDA and add-backs really work - Methods for verifying revenue and uncovering financial risk - Key margin and expense trends to analyze - Working capital basics and how it affects purchase price - Common red flags that derail small business deals This webinar is ideal for searchers preparing an LOI, buyers early in their process, and anyone seeking a practical foundation in financial due diligence. This Session is a part of the 2025 Business Acquisition Webinar Series. Hosted by Patrick of O'Connell Advisory Group Connect with Patrick O'Connell: redacted About O'Connell Advisory Group: redacted