What’s one piece of ETA advice you now believe is wrong?

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September 26, 2025

by a professional from University of California, Berkeley - Haas School of Business in New York, NY, USA

What’s one commonly repeated piece of ETA advice you now believe is wrong — and why?
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from Babson College in Bethesda, MD, USA
I think there is an over emphasis on recurring/repeat revenue. While it would be great, there are plenty of businesses that don't have recurring/repeat revenue and they are great businesses anyway.
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Reply by a searcher
from INSEAD in London, UK
That it's a buyers' market / silver tsunami / there are thousands of businesses out there waiting for you to buy them at 3x
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