Selling a business is one of the most significant financial decisions an entrepreneur will ever make, yet many Canadian business owners attempt to manage the process themselves. This podcast explains why going it alone can ultimately cost far more than the advisory fee saved, particularly for privately held businesses generating $5 million to $50 million in annual revenue. You’ll learn how professional M&A representation can create competitive tension through a confidential auction, protect sensitive business information, strengthen negotiating leverage, and connect sellers with qualified strategic and financial buyers. The discussion also explores deal structure, tax considerations, due diligence, financial normalization, legal agreements, and the risks that can arise when owners negotiate directly with experienced buyers. Whether you are actively considering a sale or preparing for a future exit, this podcast provides practical insight into the complexities of selling a Canadian business and the strategies that can help protect and maximize your value. Explore more insights, guides, and resources at redacted (redacted