"Why would I pay you to search?"

September 06, 2019
by an investor from INSEAD in Singapore
Nearly every aspiring searcher has heard this objection from investors new to the model. Here are some suggestions on how to answer that question: www.smeventures.com/searchers/insights/2019/9/6/how-to-answer-the-question-why-would-i-pay-you-to-search
from University of Melbourne in Perth WA, Australia
from IE Business School in Madrid, EspaƱa